Internet marketing strategies with Rex Harris

The further I delve into the world of Web 2.0, the more I see the spam issue for what it is.  It’s an epedimic of ignorance, fear and the inability to allow ones mind to understand that there is more than one way to accomplish and objective.

Most of the people I find using spam are people who don’t know any better.  They are being educated by people who don’t know how to market… thus… an industry of people looking for answers simply does what they believe is right… tarnishing reputations, losing momentum and, essentially, killing their marketing career before they even get started.

Spam, in it’s simplest definition, is providing ANYONE who has not ASKED with information concerning your business, opportunity or commercial interest.  If you are sending messages, posting blogs, or participating in forums with content as described here, you are wrong, and you need to stop.

I see so many people come so close to doing things right on the social networks, only to blow it by including some long affiliate link at the end.  If you believe that a real entrepreneur is going to click your link and join your opportunity simply because you “think” it “might” be great, think again.  If you are lucky, you are going to get a program hopper or two, at best… who will join you… generating false enthusiasm (making you think you did right) only to watch them quit 30 days later because you lacked the communication skills to empower the person who joined you to become successful.

Twice today I have been contacted by people who call themselves “business people” with message like “I don’t know if you are looking or not, but I think that “so and so” is going to be huge and thought you would want to take a look.”  NO!  I don’t want to take a look!  I don’t care!  I am 100% focused and dedicated to my business, my mentors and coaches, my team, my students and my mission… anything else is a distraction and I am not interested, and neither should you be.  You should be spending your time educating others so they will be attracted to you!  That way, you can use your knowledge to leverage people into your organization/company and educate them correctly.

Think about how dumb this would be.  Imagine that you owned a deli offline.  Your deli is the doing very well… you are sellling more sandwiches and salads than anyone else on the block.  The next thing you know, someone selling hamburgers and fries opens up down he street, comes to you and says “hey, how would you like to take the focus off of your business and join with me… it’s going to be big and great!”  You would think that person was a lunatic!  Does it really make anymore sense to do the same thing online?

I know this sounds harsh, but it’s the truth.  I want to see people succeed and that’s not going to happen by publishing bullsh** information that isn’t going to instruct others as to the correct way to do things.

People don’t care abour your business, opportunity, product or marketing system.  That’s why you are sitting there, at your computer, scratching your head and wondering why no one is signing up with you.  If you can’t lead people to the promised land, they aren’t going to join you and stay.  You have to empower others and lead by example.

When you understand how to meet the emotional needs of others, and what they are, you will then hold one of the keys to success in the home business industry.

This type of leadership requires education.  When you have the ability to take someone into a community like MySpace, Direct Matches, Wowzza, NING… or any of the others, and show them how to generate traffic, leads and sales, then you will have the power to build an organization that will help you become successful as you empower them to do the same.

Don’t advertise where advertising isn’t welcome… and don’t spend any more money on advertising until you have taken the time to find a mentor who is qualified to help you do things the right way.

For more information on how you can use Web 2.0 and social marketing to become financially free visit www.rexharris.net or Google rex harris.

Cheers!

Rex Harris

If you and I are anything alike. you have a passion for this the Internet marketing industry.  Chances are, you have probably seen people come and go from your organization, just like I have.  The main reason that happens is lack of the right training. 

Finding a sponsor, in the world of MLM, that will help you at all is hard enough.  Finding one who actually has the knowledge to help you succeed is a task next to impossible anymore.  Most MLM‘ers, who have had any success, will probably have ties to old school marketing tactics… and that is a frustration that you do not need.

Here are some helpful tips for finding and becoming a good sponsor…

1.)  Find and become a teacher.  There aren’t to many champions in life that didn’t have the help of a good coach, mentor or trainer.  Your future growth will depend upon your willingness to learn and, then, teach.

2.)  Put leaders on your front line.  You wouldn’t start a business without hiring qualified employees and managers… why would you build the front line of any matrix without leaders?  Business is business… online business is the way of the future and there is no room for half a**ed recruiting effors.  Find people who can do the job.  Anything less is desperate and bad business, in my opinion.

3.)  Don’t be desperate, even if it means putting your online businesss of until a time when you can begin comfortably.  I’ve had people call me (true story) and tell me that they house was going to be reposessed the next day and what can I do to make $1200 by tomorrow.  If you are looking to the Internet to get out of a financially desperate situation, now is not the time for you to start.  You can’t start a successful online business without investing in it.  Don’t rob Peter to pay Paul… work hard to get what you need to start and do it the right way.  The greatest victories in life come after fierce battles.

Social networks like Direct Matches, MySpace, Yuwie and more are great places to find leaders to build your home based business, mlm opportunity or affiliate program.

Use the profiles of other Internet marketers and business opportunity seekers to qualify leaders for your business.  This will build a stronger downline and keep you in business through your retirement years and beyond.

Become an effective leader to decrease program hopping and attrition.  Using social communities, you can profile the beahvior of the people you bring into your business much better than just chasing leads.

For more mlm strategies visit http://www.rexharris.net

Rex Harris is co-founder and CEO of iBrand Professional Mentoring as well as a student of Val Smyth, the founder of Mentors In Motion, MIM Online Magazine and The Prosperity Cast Network.  Rex also receives instruction for industry seo guru Wes Wyatt.

One of the questions I hear the most from MLM‘ers is “how do I stop attrition?”  In other words, “how do I keep people from leaving my program for another, or just quitting in general?”

Here are a few techniques that you can use to build and keep a strong downline:

Leadership:  This is the number one problem in MLM.  People want huge downlines, but they don’t want the do the work of teaching others how to become successful.  Find a good mentor who can teach you how to become an effective leader.  If you are struggling with a failing downline, it’s time for a change and all change comes from the top… that’s you!  Don’t wait for someone else to get the job done, take charge and make things happen!

Delegation:  Most MLM sponsors only want the money that comes from having a huge downline and don’t care about the those who they bring into their business.  This is a mistake that will bring failure upon you fast.  People want to feel needed, so get to know the people in your group and delegate leadership to them so they can grow a successful business.  Find a good training platform, where you can refer people to learn.  As a leader, you should always be learning as well.

Commitment:  To most peoople, Internet business is a game or a hobby.  Business is business.  Treat your business like a business and it will pay you back!

Loyalty:  Be loyal to your downline and your business.  Program hopping, using traffic and lead generation programs that distract, money games, etc., are all damaging when it comes to focus.  If you are in charge, you control what resources your team uses, keeping the team focused and prosperous.

One of the best resources for prospecting online is a business community known as Direct Matches.  At Direct Matches, you step into an online world of would be leaders to build your MLM opportunity.  Having solid leaders on your front line, who care about the success of others, know how to teach and are teachable themselves, will make a monumental difference in the long term success of your business.

To use DM effectively, I require my students to join at the basic level (about $10 per month).  This gives them the ability to contact anyone in Direct Matches via the DM email feature.  As Direct Matches has a database in the millions, you will never run out of qualifiable leads!  Think about it… where else are you going to find leads that include photo, interests, business information and more? 

Each time a new member joins Direct Matches, I welcome them by getting them acquainted with my name.  Name recognition (branding) is the real key to success online.  Using this method I get a 99% response rate.  The only time I don’t get a response is if that person has created a phony profile.  Otherwise, it’s easy to egage people in conversation and convert them the qualified website traffic.

For more information on how you can use Direct Matches to build a POWERFUL downline, visit http://www.rexharris.net

14 years ago this summer, I answered a small classified, in a local newspaper, that changed my life.  I didn’t realize it at the time, but the skills I would learn by taking the risk I took, are skills that are helping me build my Internet based home business to levels of success that I only could dream of, all those years ago.

The ad that I answered was for a “set up and display” position for home care products.  Translated, that meant vacuum cleaner salesman.  I’m here to tell you that if you can go door to door and sell a $1500 vacuum cleaner to people you have never met before (in less than two hours) you can sell just about anything!

One of the biggest fears Internet marketers and home business owners face is the fact that it’s a “sales” based business.  It’s true.  If you are in business to make money, then 99% of the time, you have a product or service to sell.  In order for you to sell that product or service to people, you need to tell them about it.  That’s selling!

Selling is not complicated.  Selling is nothing more than knowing how to ask specific questions while building value in your product.  

Before this can ever happen, expecially in MLM and Internet based sales, you must build a relationship.  Most people here this term and think it will slow them down and that they won’t get the massive numbers they need to build their organization so they can make money fast.

The truth is, you can build an MLM, or any business, much faster, if you seek out quality, versus quantity, when it comes to prospects.  The easiest way to do this is to sell YOU!  Once people are sold on you, selling yoru product(s) is much easier.

Make a friend, make a sale!  It works!

For more information on self branding and promotion, visit http://www.ibrandonline.com

Rex Harris is a 14 year industry veteran educated in direct sales, marketing and advertising.  As an online business owner, he has been able to generate large six figure incomes consistently and has acquired the help need to take him to multi-millionaire status.  He is working online, right now, with one mission in mind… to share his successes with others and teach them how to do what he has been doing successfully throughout his career.